Redesigning Your Website

Accessibility Features

Accessibility is a crucial feature in a website design. Not only it dictates the traffic inflow onto your site but it also influences conversion rates. Catering to the disabled users has both moral and business reasons. After all a percentage of population consists of people with disabilities and if they are not able to access the website, the whole chunk of audience is instantly lost. But clients should not be unduly forced to redesign their website to upgrade the accessibility features, not by designers at least. Rather, try to convince clients about the need for accessibility and explain them the benefits of having a standards-compliant website. BTW, I found a site about pest control in Spanish: desarrollo páginas web. Its not only an ethical practice but also opens up great market opportunities for the business.

Keeping up with fashion

In the internet cyberspace, trends come and fall by the hour. And redesigning the website to keep up with trends will have no end to the process. Redesigning your website just to keep up with the trend of the day is harmful, not only because of unnecessary expenditures but also because they might not be able to fulfill the needs of your clients and users. Adapting to trends is healthy and good but compulsive obsession with it is definitely bad. Keeping-up with any and all of web designing fads is a fool's job but keeping an eye on what other people are doing and being inspired makes good sense. Plagiarism is bad, but inspiration is good.

Value judgments

There is no one way to say whether a website design is good or bad. Something that appeals to the client can be contradicted by the designers and something that the designers suggest may not go well with the client. However, clear and frequent communication with one another is the key to resolve any such issues. And the users and visitors are the sole judges of the website. People often approach websites in ways that no designer could ever think of. Staying on track is perhaps the best way to avoid mistakes in the web design projects and the best time to judge the decisions is at the beginning and throughout the project. You can set up certain objectives and show the clients some sample projects. Discuss all the issues at the meeting with them and come to a common standpoint. Feedback at the later stages should help you evaluate how correct your decisions were.


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John Rey Bautista